Christmas is a time when every child should experience a magical holiday spirit and unparalleled joy.

As per every year, Santa’s Factory’s main objective is to bring wide smiles to children’s faces.

Because of all hardships faced on a national scale in 2015, Santa’s Factory decided to go on the road as Santa’s Factory Express – an initiative whose focus was to bring less fortunate children the holiday cheer that they deserve. With that and in partnership with Banque Libano Francaise (BLF), Santa’s Factory Express travelled to four of The Lebanese Association of SOS Children’s Villages on December 10, 11, 12, and 13. Visits were made to the towns of Bhersaf (Metn), Sferay (south), Kferhay (north) and Ksarnaba (Bekaa).

During the four days, BeitMisk employees, dressed as Christmas elves, engaged in heartfelt activities and participated in entertaining workshops with all the children, making the occasion an unforgettable one. Santa Clause distributed countless presents that were donated by Early Learning Center (ELC), and sweet treats were also handed out to everyone on this special day.